Under the label of the successful series "Colors of Intuition – Wall Paint for the Senses" (www.colors-of-intuition.de) a curated colour palette has been created that combines design, residential psychology and the highest ecological standards. Rather than launching a single shade, the interior experts from Zuhause Wohnen together with the specialists at PNZ have developed an entire world of colours – finely tuned from soft whites through yellows, oranges and reds to deep, emotive shades of blue and violet.

Mineral Quality Instead of Mass-Market Products

The foundation of the new colours is a high-quality silicate chalk paint – not one of the usual dispersion products, but a vapour-permeable, mineral formulation.

The key benefits:

• Breathable, allergy-friendly walls
• Sustainable ingredients free of solvents or microplastics
• A refined, velvety finish with mineral depth

Inspiration for Painting

For decades, the magazine Zuhause Wohnen has been inspiring readers with interior ideas and trends. With this new colour palette, the editorial team is now making its brand promise tangible: the most beautiful home ideas can now be brought directly onto the wall. The colours positively transform the feel of a living space while following the principles of sustainability and creating a natural indoor climate.

Attractive POS

We support our customers with attractive POS concepts for primary and secondary placement.

Powerful Marketing Support

Online and offline advertising support brand recognition and sales. With Zuhause Wohnen, one of Germany's largest home living magazines and a publishing group with over 30 titles stands 100% behind its products.

About Zuhause Wohnen:

Zuhause Wohnen is one of Germany's leading home living magazines and has been inspiring readers for decades with interior ideas, style worlds and practical tips. With the new curated wall paint series, this inspiration becomes tangible for the first time. "Zuhause Wohnen stands for inspiration – and with this colour palette we make it something you can touch. Our readers can now bring the home ideas from the magazine directly onto their own walls – with colours that are not only beautiful, but also sustainable and healthy for the home," says Vera Marquardt-Schween, Editorial Director, Zuhause Wohnen.

About PNZ-Produkte GmbH:

PNZ is a family-owned company from the Altmühltal Nature Park and has been producing high-quality, sustainable coatings for over 50 years. PNZ has been recognised with, among other awards, the German Sustainability Award. "This collaboration combines the best of two worlds: the design expertise and trend competence of Zuhause Wohnen with our decades of experience in sustainable colour development. The result is a palette that is modern, durable and ecologically responsible," adds Marcel Pietsch, Managing Director of PNZ.

Further resources on the topic:

• Link to Zuhause Wohnen
• Newsletter for tradies: subscription
• Link to the topic page Colors of Intuition - Wall Paint for the Senses